This is a great school project made by a student from the Art Center College of Design in Pasadena, California. A branding & identity for a men’s shaving products inspired by the 1950s, introducing Spiff by Oliver Lo.
Branding and package design marketing traditional men’s shaving products to a wider, contemporary male audience. Packaging features a 1950s-inspired look, partial reveals, and a memorable opening ceremony. Travel kit converts to drying rack for easy storage and comes with a drawstring pouch for compact travel on-the-go.
For more information about the Oliver Lo, you can check it out his Behance.